第一步：开发客户
1、通过B2B平台刊登产品信息，吸引外商询盘；
2、通过独立企业营销网站刊登产品信息，获得外商询盘；
3、通过展会，搜索引擎，黄页，等方式寻找潜在客户信息；
4、通过其他渠道获得外商信息。
有了询盘后最重要的就是开发信的书写，有以下几个要素：
第一： 说明客户信息来源，即如何取得对方的资料。
1） We have obtained your name and address from the Internet.
2） We learned from the Commercial Counselor's Office of our Embassy in your country that you are
interested in Chinese handicraft.
3） Our market survey showed that you are the largest imp0rter of cases and bags in
Egypt.
第二： 言明去函目的
1） In order to expand our products into South America, we are writing to you to seek cooperate possibilities.
2） We are writing to you to establish long-term trade relations with you.
3） We wish to express our desire to enter into business relationship with you.
第三：本公司概述
1） We are a leading company with many years' experience in textile export business.
2） We enjoy a good reputation internationally in the circle of textile.
3） We have our principle as "Clients' needs come first".
4） A credible sales network has been set up and we have our regular clients from over
100 countries and regions worldwide.
5）Located in Shanghai, we take the advantage to set up our solidified production basis in
coasted and inland areas.
